GameFindHer was founded to fill a niche, but necessary, gap in an ever-evolving industry: female-forward game searching. Maybe a player is looking for something more story-driven, or maybe a bit more thought-provoking, or maybe something just for fun. With thousands and thousands of games targeting a largely male-dominated audience, GameFindHer wanted to tailor the search experience for players that wanted something more.
I was fortunate enough to work directly with the company’s founder + CEO on crafting a fun, legible, and searchable landing page in preparation for the primary product launch.